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Locus of Control in Motivation Locus of control stems from a social learning theory approach to personality where general beliefs are thought to develop from expectations based on prior reinforcements and hence is an expectancy-value approach to motivation. Expectancy-value means … Continue reading

Control in Motivation Pt2 There is a fine line to be drawn between responsibility and blame. Skinner (1995) proposes a ‘competence system’ model. We include this here, rather than in the ‘Competence’ section as it comprises the various parts that … Continue reading

Control in Motivation Two of the key approaches which emphasise control as a motivational factor are Rotter’s Locus of Control theory, and attribution theory. Both recognise the importance of the perception of control and expectations. It is also an important … Continue reading

Descriptive Approach to Motivation This approach uses self-reported perceived reasons for behaviour or change. It is a surface level approach and is thus limited in scope. All hypnotists will recognise the fact that what a client gives as the reason … Continue reading

Intensity and Motivation The fourth factor in motivation is intensity, or how much one is motivated. The relevance of intensity relates to the difficulty of the change that is required. Difficulty, however, is hard to define or predict. It is … Continue reading

Persistence and Continuing Motivation Maehr and Braskamp’s second factor, persistence refers to the degree of sustained concentration on one task. A lack of persistence may be demonstrated by a weight control client who starts to walk to work and gives … Continue reading

Direction in Motivation The first indicator of motivation is that of direction. This is the behaviour of focus that implies a choice has been made, or is being made and so decision making is central to understanding motivation. For example, … Continue reading

Direction in Motivation Pt2 Choice is also an interesting question in terms of belief and whether choices are made at a conscious or unconscious level. Many smokers perceive themselves not to have a choice as to whether they have a … Continue reading

What are the Theories of Motivation There are many theories of motivation. Here I will highlight a few, and create a framework for understanding how these theories can be utilised in assisting clients to meet their objectives (whatever they are) with … Continue reading

Why Study Motivational Hypnotism All hypnotism courses cover methods of working with problems, including suggestion and age regression but often they concentrate on the negative. For example, there are schools that say that a client experiencing anxiety must go back … Continue reading

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